"BEHINDMAG IS THE SILENT OBSERVER SEARCHING FOR A DIFFERENT PERSPECTIVE"

Behindmag.com has been the creative cradle for Alone Collective first and AL1 Supply later. It was one of the very first hybrid action sport & youth culture online media, spanning from design to skateboarding, through mountain bike, bmx and snowboarding. The project hit the web on late 2007 from an idea of three longtime friends: Lance404, Cianomagenta and me. We all hated labels and boundaries, so we simply build up a box and put inside all what we loved to talk about. The project gained a lot of attention and we've been supported by many brands along the history of the mag. The magazine turned slowly into a photographic portfolio but a new website is on the works and will drop soon, so keep an eye "behind".

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